ZIPS CLEANERS
PLANIT AGENCY | ADCEPTS | KEY VISUAL ASSETS
Creative Director // Phil Resigner
Copy Writer // Matt Ryan
Design // Margaret Kellogg
For ZIPS Dry Cleaner, the "Don't Let Your Drip Slip" campaign taps into streetwear culture and style-driven audiences, using a bold white and yellow color palette to mirror ZIPS' clean, fresh results and energetic vibe. The ads position ZIPS as the Official Fit Check Sponsor, showing people flexing their best looks — from crisp white tees to bold yellow jackets — all made sharper thanks to ZIPS. With playful, confident language and bright, high-contrast visuals, the campaign celebrates personal style and emphasizes how ZIPS keeps your fits flawless. Whether it's for a night out, a viral selfie, or just everyday flexing, ZIPS makes sure your drip never slips
For ZIPS Dry Cleaner, this campaign was built around the playful tagline "Can I Zips It?", highlighting the brand’s speed, convenience, and unbeatable value. Each ad concept revolves around everyday clothing, where customers ask, "Can I Zips it?" — and ZIPS as always delivers a fast, affordable solution.
